If you've bought into the 3D hype, you might now be wondering which TV to buy with your hard-earned cash. Do you go for Panasonic's superb, 50-inch, 1080p Viera TX-P50VT20B plasma TV? Or is Samsung's stylish, 55-inch, 1080p, LED-edge-lit UE55C8000 LCD TV a better bet? Perhaps you're wondering if Sony's 46-inch, 1080p, LED-backlit Bravia KDL-46HX903 LCD TV beats both.
To help you decide, we'll look at the pros and cons of each one. These TVs all use the same 3D technology so they can be compared like for like. There are other 3D TVs on the market which we have yet to review, so this isn't intended to be an exhaustive look at every 3D TV available, but rather a comparison of three of the most important TVs out at the moment.
Styling
How a TV looks shouldn't be the main factor in anyone's buying decision, but it's important to remember that you'll have to stare at your purchase for a long time to come.
If you want an incredible-looking screen, Samsung's set is a surefire winner. In comparison, both the Sony and Panasonic TVs are boring, although Sony's offering looks slightly more impressive than Panny's set. If you want a TV that doesn't scream 'look at me' at the top of its 20W speakers, go for the Panasonic model -- it's a very ordinary-looking TV.
Winner: Samsung
2D quality
We find the image produced by plasma TVs to be the most pleasant. It's very similar to that of CRT TVs of old, with just the right balance between sharp and natural-looking images. Panasonic's plasma TV wins this round, therefore. It's one of the few sets we've seen that can rival the beautiful images produced by Pioneer's Kuro TVs. Its THX mode produces a likeable movie image, and we generally fell in love with what this TV showed us.
The image quality of the Sony TV isn't to our tastes. Other reviewers disagree with our stance, but we found its Freeview pictures to be quite disappointing. High-definition material looked better, but our socks were in no danger of being blown clear of our feet.
The Samsung set comes a close second to the Panasonic TV. Its LED-edge-light system produces a bright and vibrant image, and we love how Blu-ray movies look on this screen. We'd be more than happy to have one of these TVs in our home, even if it doesn't quite manage to make us salivate in the way that the Panasonic set does.
Winner: Panasonic
3D glasses
In this contest, Panasonic's 3D glasses are the loser -- by a long shot. They're horribly uncomfortable during long periods of viewing. The only potential saving grace is that third-party hardware is going to become available soon, which should make for much-improved comfort, although it will require further investment.
Sony's specs feel pretty decent. The glasses fitted us well, weren't too heavy, and also had the best power-management and automatic start-up system we've seen. The only downside is that they flickered more noticeably than any of the others.
Samsung's spectacles are the clear winner, though. They're light, comfortable and even look quite cool. They work perfectly, and there are children's sets and other styles available too. The only issue is that these glasses are easy to break, as they have no frame at the bottom of the lens. We cracked a pair by sitting on them -- an expensive mistake.
Winner: Samsung
3D quality
In some ways, plasma is the perfect technology for 3D. In others, it's dreadful. For example, Panasonic's display isn't as bright as the other, LED-illuminated screens. Given the amount of light that's prevented from entering your eyes when wearing 3D glasses, this is a problem, but it doesn't stop the Panasonic TV producing an incredible, natural picture.
The Sony TV's 3D image is also excellent. As with the Panasonic set, the two parts of the 3D image are kept entirely separate, which is the biggest hurdle for 3D TVs to overcome. We found, however, that Sony's glasses flickered more than we'd like, but that's the only unenjoyable aspect of the experience.
It's a shame that the Samsung set has a problem with ghosting on 3D images, whereby traces of an image intended for your left eye, for example, are visible to your right eye. In every other regard, the 3D picture is exceptional. The image is more vivid than that of either of the other TVs, and the 3D effect is the most potent.
Winner: Panasonic
Internet content
The ability to access video online is becoming a huge part of modern TVs. Both the Samsung and Sony sets are able to provide on-demand movie streaming via LoveFilm, and access catch-up TV services from the likes of the BBC and Five. The Panasonic TV has a similar system, but it's far more limited and, despite having been around for the longest time, has been left languishing, with no real development.
Of the three systems, Sony's is the slickest and best overall. We could see ourselves making extensive use of it. It's just a shame the company didn't furnish its TV with built-in Wi-Fi capability, rather than requiring an optional add-in module.
Winner: Sony
Price
It's hard to compare these three TVs in terms of dosh, because the screen size varies, and each TV has features that are unique to it. That said, the Sony TV is, in our opinion, the most overpriced. It's the smallest set, but it costs around £2,500 and doesn't even come with any glasses.
The Samsung set has the biggest screen, and, accordingly, it's the most expensive, at around £3,000. It is, however, the only one of these TVs we've seen being sold at a discounted price, so you can find it online for about £2,600. While it doesn't include 3D glasses in the box, Samsung provides a voucher that will get you a free pair of specs.
By far the best value is offered by Panasonic's TV. It costs £2,200 or thereabouts, and comes with two pairs of 3D glasses.
Winner: Panasonic
Overall winner
All considered, we think the Panasonic TV is your best 3D bet. It also offers the best 2D picture performance, with images displaying a rarely seen beauty and realism. It represents great value for money too, and the inclusion of 3D glasses is an excellent decision on Panny's part.
Sony has clearly spent too much money on including an LED backlight. While this helps to provide a very even image with no odd colour or brightness issues, it also pushes the price up to the point where the £3,000 Samsung TV looks like a bargain, especially considering its screen is 9 inches larger.

Comments 20
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Anonymous 6 August, 2010 10:02
you forget that if you turn the samsung glass sideways they dim to the extent that they aren't usable (see consumer reports' (US) report on this)
Horace Broon 6 August, 2010 17:13
The Sony 3D glasses flicker noticeably if 'motion flow' is turned off in the settings menu.
Anonymous 9 August, 2010 10:11
Oohh what a surprise Ian Panasonic Morris has gone for the Pana...........
How is your free Pana TV going?
Anonymous 20 August, 2010 13:52
Just in Sonys defense,they actually start at £1799.99 and they do come with 2 pairs of glasses,transmitter and a choice of either a PS3 or 3D Blu-ray player and either 4 3D PS3 games or a 3D film depending on which package you choose!
As for the flicker in the Sonys....i don't understand how anyone can say that, as i have seen all three,as have a lot of people i know,including owners of stores that sell all 3,which agree that the Sony is by far the best in picture quality,3D performance and functionality.
Although in the reviewers defense,he/she obviously havent had a proper demo of Sonys 3D TVs.You need to visit a Sony Centre,as they know how to set them up properly.And you can actually adjust the 3D depth on the Sonys and most people who work in general stores won't know how to do that.
Anyway just look at all 3 yourself and judge for yourself.But it is always best to go to a shop that specialises in each.Rather than going to a superstore where the sales staff know a little bit about a little bit.
Rant over
Anonymous 20 August, 2010 21:21
Tried the Sony and you have to be sitting upright to get the 3d to work properly, won't work when you tilt your head, my sister couldn't use it at all, gave her headaches after a few seconds
Anonymous 21 August, 2010 10:00
Yeh some people react differently to it.Does your sister normally wear glasses?because you can put the 3D ones over the top.
You dont necessarily have to sit upright but you cant try to look out the bottom of the glasses as it wont work.
But i normally sit on the floor when playing PS3 3D games and its been fine.
Everyone needs to go to a Sony Centre to see a Sony 3D properly.I went to Currys last night to see their setup of it and it was terrible.I asked if they had it setup properly.
Response.......i think so?
Weeezi 15 September, 2010 21:30
Get a Panasonic, they got the Kuro tech from Pioneer so the 2d picture will be so much better with infite blacks and well... they are just better. Sammys are ok ,I got a ps50" but have been plagued with problems ever since, got a 5 year warranty and am soon gonna swap it. Cant speak on the 3d but Pannys are better overall.
Anonymous 4 October, 2010 12:54
I've just received my new 52HX903 Sony and it's flicker free with amazing pictures.
Anonymous 28 October, 2010 08:42
How would you KNOW if the panasonic is better?? The comment even states, ' cant speak on the 3d'. and is then followed with 'pannys are better overall'.
panasonic are NOT 'better overall'. the 2010 v20 and vt20 televisions have MULTIPLE issues with screen resolution, audio interference, screen grain, screen artifacting, and ever prevalent problem which panasonic refuse to address of the rising blacks in their 2009 (and already, apparently, 2010) machines.
just search for issues with panasonic plasma units circa 2010. anyone considering a plasma purchase (although why this is still a technology lauded as producing 'amazingly vibrant' two-dimensional images with 'vivid blacks' is beyond me, as every plasma screen i have ever seen correctly calibrated looks dull and washed out in either a viewing area or a home cinema environment) should think EXTREMELY carefully before rushing in on one of panasonic's latest offerings, at the very least until the issues surrounding this manufacturer's poor handling of solid darks in their screens have been clarified and either addressed, or at the very least, exposed to allow consumers to make an informed choice.
Anonymous 7 December, 2010 18:55
Proof of the pudding is in the eating and having tried all three I can honestly say that the Panasonic Plasma is not just a bit better but considerably better with both 2D, 3D and 3D from 2D. If you really want an LED (Edge Lit) I tested and tried a lot and ended up with a Sharp Quattron (Not 3D), surprised? well don't be the picture is fantastic, seriously fantastic, even marginally better than the Panasonic, except for very fast moving issues like sport and some movies, then the Panasonic leaves them all standing.
Anonymous 21 January, 2011 14:13
Panasonic better in 3-D (but darker) than Sony than Samsung.
Samsung 3-D effect is unnatural and not as watchable.
Choice between Panasonic and Sony unless you like the the look of Samsung; but Sony looked higher class with the optional aluminium stand. To me, I decide to wait .....
Anonymous 4 February, 2011 12:01
bought Sony tv 46 inch and very disappointed with SD performance.. Returned it and getting 46g20 (no 3d).. As I was getting headache when I was watching sony 3D.
Anonymous 27 March, 2011 14:40
The Panasonic 3D Glasses are totally weak and break at the bridge around the nose. I bought 4 pairs for my family and at $180AUD each this is disgusting!
Anonymous 23 April, 2011 21:27
Am confused, donno which to buy between Samsung or Sony 3d's......
Anonymous 23 May, 2011 13:22
Forget about all these tvs as they are still embedded with the traditional technology, while LG lcd and led tvs and the most impotant its cinema 3DTV are the best to beat the heat of other brands. I dont think the above-mentioned two TVs are able to meet the bench mark of LG led and lcd tvs
Sonia sharma 23 May, 2011 13:46
Though both the 3DTVs are good, they cannot be compared with LG 3DTVs as they are in-built with ips and fpr technology and gets the viewers rid of all the shortcomings faced in other brands.
Dharmendra 23 May, 2011 14:14
I am not here to critisize you and the products covered by you, but still i would like to say that LG has got a lot of goodies to offer tv viewers in terms of features and technology. And the way LG has integrated the ips panel and fpr technology in its TVs, it seems, there is no other brand that can vie with its.
Anonymous 10 June, 2011 05:00
Sony Sutter glasses are facing problems like flicker in images, cross talk, creates headache due to heavy weight of glasses. that's the reason Sony decided to implement FPR technology in their 3d tv.
anonymous 20 February, 2012 14:44
Hi guys, I am purchasing a new 3D Tv been looking at Sonys new 65" looks great picture is great too. Also viewed the Samsung 8000 series which 60". Just can't decide I am a Sony person but was amazed by Samsung when I bought my son a 40" Smart Tv non 3D. I loved it and so did my son. Can anyone help with me deciding which one. Ty.
Macca9587 25 June, 2012 10:38
Sony-all plastic, cheap to manufacture, uses less flux in soldering so the fail rate is high, Uses cheap screens (sharp), and are over rated due to the failing ps3's and light to carry
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Samsung all plastic, chrome plated stand (easy to scratch), cheap to buy, tacky make, always failing due to cheap parts (own brand)
Panasonic Plastic bezel on the front and all aluminium on the back, expensive (you pay for what you get and this is it good :D), great sound and picture quality, have not cut down on flux unlike samsung or sony, heavy (good), gave you a free 5 year warranty, last's a long time, 3D glasses are good and are always getting better, great range of products from camera's to tv's from tv's to blu-rays
My decision is to go for Panasonic because they look better and are not over the top like Samsung and last much longer than any other tv brand Not to mention the build quality is outstanding on Panasonic tv's.It also seems that Panasonic are having better reports and feed back than any other company so make your choice