The atmosphere is electric. The crowds are buzzing with anticipation. It's a real moment of history. No, silly, not the new Pope -- it's the launch of the Samsung Galaxy S4!
From crystal-clear leaked pics to hands-on video; from cheeky billboards to the world's most annoying child, Little Jeremy Maxwell, the Galaxy S4 is generating hype like almost no other. And CNET is the place to be when it's unveiled in New York later this evening.
We've got a live blog for you, featuring the nerveless and unflappable Roger Cheng, the irrepressible Jessica Dolcourt and the laconic Brian Bennett. There'll be a live stream too, so you can watch it unfold at home.
Doors open in the Big Apple at 10pm UK time, with the event starting at 11pm. Here at CNET UK, we'll have first impressions straight away, and UK prices and availability as soon as retailers and networks confirm them. We already know Three, EE, T-Mobile and Orange will stock the new smart phone, which tells us it'll have 4G.
Psyched? Overwhelmed? Pumped? Comatose? Let me know how you're feeling down in the comments, or over on our Facebook page.