Design-wise, it looks identical to the silver model we already spied. The images on the screen are different too, with this one listing New York as the home city, whereas the silver one had London. HTC will hold events in both London and New York on Tuesday, so expect to see the phone launched then.
Numerous teasers concerning the One have been punted out by HTC. Check out the videos spliced together in a 20-second clip below, via Phone Arena.
It's not like HTC is trying to keep the mobile a secret. Company CEO Peter Chou whipped it out at a recent company party, leading the crowd in a chant and taking a few snaps while he was there.
The phone -- which started life as the HTC M7 -- could have some pretty nifty 'ultrapixel' technology inside, according to one rumour, which could help it stand out from other devices. This is backed up by the fact HTC has promised it'll "kick off a new sound and camera experience" this year.
What are you hoping for from the HTC One? Which would you go for -- black or silver? Let me know in the comments, or on our Facebook page.