Sony's official unboxing video is the absolute opposite of the reverent teardown we saw last week. Where that was conducted with art-historian meticulousness, this is menacingly scored, set in a bunker, and with a brown-gloved stranger. If there's a finer way to confirm that the PS4 comes with an HDMI cable, I can't possibly imagine it.
Best of all, there's a reveal at the end that makes no sense whatsoever unless you're intimately familiar with Sony's corporate hierarchy:
What do you get in the box? A network voucher, a quick start guide, one DualShock 4 controller, that HDMI cable, a power cord (no clunky brick here), a mono headset, a USB cable for charging the controller, and the 500GB PS4 itself, held up to a heavenly spotlight like a fabled relic.
I'm reliably informed that the man with the driving gloves is Shuhei Yoshida, president of Sony Worldwide Studios, who tells us, "Greatness awaits." We'll be awaiting greatness a little longer here in the UK than in the US, where the PS4 goes on sale this Friday.
It's released here two weeks later, on 29 November, a week after its blood rival the Xbox One -- which accidentally shipped early to at least one punter this weekend. If you want to see what it looks like inside that sleek black box, you can see the full teardown here.
Do you think Sony should include more in the box? Let me know what you think in the comments below, or over on our Facebook page.