From IFA with love: Crave goes wild in Berlin

It's not the years, honey, it's the mileage
If a time-travelling DeLorean can be used to promote some random tech manufacturer, then so too can an adventuring archaeologist who probably never used anything as advanced as a pocket calculator in his life. Indiana Jones whips the crowd into a frenzy, while journalists practise their sand bag-switching idol-snaffling technique in minibars across Berlin.