Buttons
There's only one thing Steve Jobs hates more than Joe Nocera, and that's buttons. It's true, buttons are miserable. They spend half of their life depressed, and it rubs off on Steve. He banished them from iPhone (not the iPhone, remember), from Apple's mice, and more recently from the trackpads of MacBook.
Probably the largest challenge left to Jobs is the keyboard. He didn't need one on iPhone, and could feasibly eliminate some of the less popular letters from MacBook's keyboard: X, V, Q and perhaps everyone's favourite failed vowel, the humble Y.
The next MacBook will be MacBook Binary. Just input everything in binary code and you'll only need two buttons, instead of more than 100.
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